New reviewer here! How do you label generic Amazon toys?

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Hi everyone!

I’m getting ready to do my very first review and had a quick question.

I have a few toys already, some are name-brand, but others are “no-name” Amazon toys. I’ve bought a few myself and also referred friends, and when they arrived we realized they were literally the same toy, just sold under different brand names.

My question is: when reviewing these, what’s the best way to label or brand them? Should I use the Amazon listing name, the name on the box, or just describe the toy itself?

Some of these are absolute winners and I’d really love to review them properly. I do have a name-brand toy I can use for my first official review if needed, but I’m curious how everyone handles the others.

Thanks in advance, excited to get started!

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I’ve also done the same recently!–I think it just depends on how you want to represent the toy and perhaps how viewers might most easily access the toy if you were recommending it.

It’s probably a mixture of all three. I think there’s probably no wrong answers here, just more or less information to give haha

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Thanks!! I appreciate the response~

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Hi @queenfaekink ! :blush:

Thanks for checking in. At the moment, we only support reviews for branded toys. We don’t recommend reviewing unbranded products sold on Amazon.

One key reason is that many unbranded Amazon toys use confusing or inconsistent product names. This isn’t about judging quality, but about usability. Our goal is for ToyChats reviews to genuinely help users. If a product is hard to identify, easy to confuse, or difficult to accurately match on Amazon, that goes against what we’re trying to achieve.

We suggest choosing a branded toy for your review, and please also make sure the product is still actively for sale. If a product has been discontinued, the review won’t be approved, since we want our content to support real purchase decisions.

If you’re not sure whether a product qualifies, feel free to ask. We’re always happy to help!

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This gives me the vibe that eventually something is gonna come down the line that only toys sponsored by brands will be eligible for PPoints–is that off base or does that sound about right?

I understand why this is ToyChats’s official position, you guys are probably paid by these brands and that’s how you get the money to pay all us creators. But I don’t think that really matches your average consumer’s purchasing decisions. It’s gonna come down to price for a lot of people and these branded toys are super duper expensive a lot of times, and with how popular Amazon is, I think it’s kinda’ve ignoring a very large elephant in the room.

At the very least, perhaps if someone is looking up a sex toy on Amazon and stumbles across a ToyChats review, isn’t that just as helpful? Like I didn’t even know Babeland was a brand until it became a task.

Edit* - And this is just a minor point, but there are several toys that I’ve reviewed that were sent to me by ToyChats that are either 1) no longer available to my knowledge, or that I can’t find anywhere really (Adam & Eve’s Thumping Love Button) 2) are also found on Amazon (Womanizer) or 3) have a seemingly different selection on Amazon than on their own website (Tracy’s Dog). And the same toy can have wildly different price points on many different sites…It just feels weird to exlude Amazon stuff i guess

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I think there may have been a misunderstanding, so let me clarify what we mean.

What we require is that the products being reviewed are from a real, established brand. Having a brand usually implies a basic level of quality control, and that’s our minimum requirement.

What we want to avoid is reviews of unbranded products, especially when the same product appears under different names on different websites. That kind of situation can be confusing for users. They won’t know which exact product a ToyChats review is actually referring to, and that goes against our goal.

As long as the product has a legitimate brand, it’s fine to review it. When we say “still available on the market,” we mean either online or offline.

ToyChats itself is actually not a profitable project. We don’t charge brands any fees for reviews. Brands simply ship the review units to us, and we pay out of pocket to forward those products to ToyChats creators. You might assume ads bring in money, but honestly, no. We do have some ad revenue, but it’s nowhere near enough to cover our operating costs.

Yes, that’s right, ToyChats is not a money-making project. If we charged brands for reviews, we’d lose our fairness and neutrality. Once money is involved, would every review be expected to say nice things? Would creators be pressured to write according to a brand’s expectations?

Since ToyChats launched, we have never changed a user’s opinions or ratings. Editorial changes are limited strictly to typos, grammar fixes, and SEO-related optimizations.

:relieved_face: And yes… that’s also the main reason we don’t make money, haha.